on page optimization strategy

Dissatisfied with the performance of your website in search engine? Then it's time for search engine optimization, also called SEO. With SEO you improve the find ability and usability of your website to your target audience and the search engine!

The website will quickly be found by your target audience and this will benefit the conversion and "bounce rate", the percentage of visitors that after seeing the website goes right back to the search results page and then another result viewing.

Want more qualified traffic to your website get, and then you have an optimization strategy.

Such a strategy consists of three parts

- Improve usability of the website

- Content improvement

- Increasing online visibility

Improve usability :-For improving the usability is useful to analyze the website thoroughly.

- Which pages of your website will be much or little visited and why?

- Which pages have a high bounce rate and why;

- Where are the bottlenecks for the visitor, which hooks them;

- Am I using the right keywords in the right right places?

Knowing this, you can use the usability of your website already much better.

Content enhancement

You may be high in the search results, but if your content is not interesting or good enough for the user, Google will automatically lower the ranking of your website. Provide clear, readable and user-friendly content.

If you do not have good content, you will obtain less relevant traffic, the bounce rate to a level higher and you will be less (quality) left deserve. You do not, of course.

Increasing online visibility

You now have a user-friendly site and good content. Good job, now you need only ensure that the audience sees. You have indeed nothing if nobody comes to visit your site.

Join the discussion on related forums, blogs and websites where the group operates. Be there and show what you and your site has to offer. Volume various pages of the website on various social media channels, but please do it in a proper time frame. It should be interesting and organic come about, not intrusive.

"Do not spam!"

Spamming is no way to online visibility. For example, do not on other people's blogs and forums promote your website through a link. Visitors to the site will start to irritate and that is not the online visibility that you want.

Performing a search engine optimization strategy is an ongoing process, so it is not within a few days or regulated. Keep the usability, content and online visibility of your website always improves.